ROUGE FEST MUSIC FESTIVAL

Brief: Create a brochure for a product of your choice, developing a cohesive visual identity that reflects the festival’s concept, audience, and cultural impact. The project required branding, layout design, typography, and a clear organizational structure suitable for print.

The Product: Rouge Fest is a Baton Rouge–based music festival concept designed to celebrate Louisiana’s music culture while drawing in visitors to experience Louisiana. The festival highlights local talent across genres such as jazz, blues, zydeco, alternative, pop, country, and rap, while incorporating major headliners to draw attendees from around the world. Rouge Fest aims to rekindle the region’s festival spirit amid the hiatus of iconic local events, offering a fresh, energetic experience grounded in community and creativity.